What is the impact of technology on business management?
Technology is part of our daily lives, both in personal and professional life. We can no longer live without access to the Internet and without a mobile phone, so technology is increasingly playing a prominent role in our routine. In companies this is also true, as in many areas virtually all work revolves around the network. Technology has a significant impact on organizations, enabling them to improve processes and achieve better results. In today’s article, we will see how technology impacts business management!
Cost reduction
More efficient resource management significantly reduces costs. The use of technology is a great ally of good management. For example, software such as Multipeers allows you to follow in real time everything that goes on in the company, giving a global and updated view on each expense and each gain. This way, you can make immediate and conscious decisions that will benefit the business. This continuous monitoring allows us to guide the company’s investments, avoiding unnecessary losses. Also the use of cloud solutions allows to reduce equipment maintenance costs.
Better communication with stakeholders
Technology has a strong impact on the relationship with the various audiences with which the company communicates. Today, in addition to conventional means of communication such as telephone and email, companies can and should communicate with their audiences through social networks and Whatsapp. Using chatbots enables faster response to customers and this is a great competitive advantage in today’s business world as consumers are increasingly demanding to meet their needs.
Greater control over operations and processes
Automating a company’s procurement processes through technology ensures that all actions taken comply with established standards. All actions made related to purchases must be introduced in digital environment so that you can consult your history whenever there is a need to know what happened with a particular purchase. By 2020, RPA is expected to have an increasing presence in companies, allowing them to automate such processes and eliminate red tape and the likelihood of making mistakes.
Optimization of work meetings
Meetings are often longer than what was needed, which wastes a lot of time. Fortunately, there is software that allows you to plan meetings so that they do not last longer than strictly necessary. Similarly, meetings can be held via Skype and other similar programs, which eliminates the need for everyone to be physically present, reducing travel expenses.
Types of Big Data Analysis That Will Benefit Your Business
Descriptive analysis
This type of Data Analytics answers the question “what is happening now?”. Through the response, companies can analyze data on customer losses, sales for a particular product, and the outcome of launched campaigns. Descriptive analysis allows immediate decisions to be made with a high level of security, since the analysis is based on concrete and current data. The information coming from this type of analysis is usually displayed in graphs and tables, which allows the manager to have an overview of the processes monitored.
Predictive Analysis
Predictive analytics is an advanced form of Data Analytics that aims to answer the question “what will happen?”. It is a type of analysis that makes predictions through probabilities. This analysis is possible thanks to techniques like regression and progression analysis, pattern matching and various types of statistics. This type of Data Analytics is widely used in stock market and investment companies.
Diagnostic analysis
Diagnostic analysis will explain why something happened. This type of analysis will relate all available data and information to find patterns of behavior that may explain the results. It is an important analysis to find problems and above all to avoid repeating them in the future.
Prescriptive analysis
The prescriptive analysis is the analysis of premonition. It answers the question “what could happen if we take this action?”. This type of analysis is very important especially in the sales area. For example, “if we think about giving a 15% discount next month on the company’s lesser-selling product, the likelihood of increased sales is 40%”. The prescriptive analysis raises hypotheses about possible results of actions taken by the company. It is an essential analysis for managers, as it helps them to evaluate the best way to choose a certain strategy to solve a problem.